What Are Affiliate Partnerships?
UKBonusList operates as an affiliate marketing website, meaning we earn commissions when users click on our links and register at partner casinos. This disclosure explains our business model, how we maintain editorial independence, and what this means for you as a user.
Our Business Model
We provide our content and services to users completely free of charge. To sustain our operations and continue delivering high-quality casino reviews and guides, we partner with licensed online casinos and receive affiliate commissions for qualified referrals.
How Affiliate Commissions Work
When you click on a casino link from our website and subsequently register an account or make a deposit, we may receive a commission from that casino. This does not affect the price you pay or the service you receive from the casino.
Commission Types
- Cost Per Acquisition (CPA) - Fixed fee for new registrations
- Revenue Share - Percentage of net gaming revenue
- Deposit Commission - Fee based on initial deposits
- Hybrid Deals - Combination of the above models
- Bonus Partnerships - Enhanced promotional offers
- Performance Bonuses - Additional rewards for volume
Editorial Independence
Despite our affiliate relationships, we maintain strict editorial independence in our reviews and recommendations. Our team evaluates casinos based on objective criteria, regardless of commission rates or partnership terms.
Our Review Standards:
- Objective evaluation criteria applied uniformly
- UKGC licensing verification requirements
- User experience and game quality assessment
- Security and payment method evaluation
- Customer service quality testing
- Responsible gambling tools verification
Transparency Commitments
We are committed to full transparency about our affiliate relationships and how they may influence our content. We clearly identify sponsored content, paid promotions, and affiliate links throughout our website.
Transparency Measures:
- Clear labeling of affiliate links and sponsored content
- Disclosure statements on relevant pages
- Open communication about our business model
- Regular review of partnership terms
- User feedback incorporation in evaluations
- Continuous updating of information and reviews
Partner Selection Criteria
We only partner with casinos that meet our strict quality and safety standards. All partner casinos must hold valid UK Gambling Commission licenses and demonstrate commitment to player protection and responsible gaming.
User Benefits
Our affiliate partnerships often enable us to negotiate exclusive bonuses, promotions, and special offers for our users. These partnerships help us provide enhanced value while maintaining the free nature of our service.
No Cost to Users
Our affiliate commissions are paid by the casinos from their marketing budgets and do not result in any additional cost to users. The terms, conditions, and pricing you receive are the same whether you access a casino directly or through our links.
Advertising and Promotional Content
Some content on our website may be promotional or advertising material provided by our partners. We clearly distinguish between editorial content and promotional material, ensuring users can make informed decisions.
Cookie and Tracking Disclosure
We use cookies and tracking technologies to attribute referrals and track user interactions for commission purposes. This data is used solely for operational purposes and to improve our services. See our Cookie Policy for detailed information.
Geographic Restrictions
Our affiliate partnerships and the casinos we recommend are specifically for UK-based users. We do not promote gambling services to users in jurisdictions where such activities are prohibited or restricted.
Updates and Changes
We may update our affiliate partnerships and disclosure information from time to time. Material changes will be reflected in updates to this page, with the effective date clearly indicated.
Contact Information
If you have questions about our affiliate partnerships, commission structures, or editorial policies, please contact us at: partnerships@ukbonuslist.com
For general inquiries: info@ukbonuslist.com
Last updated: January 15, 2025